APPLICATION
( AWNING Be SIGNlTI]
DESIGN MANUFACTURING INSTAllATION MAINTENANCE
rn ~,~: ; 1996
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July 24, 1996
Tambri Heyden
Boynton Beach Planning and Zoning
100 E. Boynton Beach Blvd.
Boynton Beach, FL 33425
PlANNING AND
ZONING DEPT.
RE: Blockbuster Video
Congress! Hypoluxo
Boynton Beach, FL
Tambri:
This letter is an appeal by Anchor Awning & Sign, as agents for Blockbuster Entertainment, of the decision
by the directors not to allow the trademarked blue backlit awning for the proposed Blockbuster Video at the
above mentioned site. Further, it is a request to have it set before the City Commission for review.
Chapter 9- Sections 10F and 11 concerning exterior lighting and exterior building design are the parts of
the Boynton Beach Sign Code in question.
It has been brought to our attention that based on a Unity of Title, the Blockbuster backlit awning would be
required to be the aqua blue and pink colors of the existing Miami Subs awnings. The awnings at the
Miami Subs are very small and only cover the doorways to the business. The comparison of the two
awnings seems solely based on the fact that they are both awnings and does not take into consideration the
size and relative importance of the awning in the recognition of the individual business. Blockbuster's blue
backlit awning is an integral part of a nationally trademarked sign package and having to conform to
another businesses colors should not be required as it will only hinder in the recognition of the individual
business.
Blockbuster Entertainment has devoted a great deal oftime and money in developing a nationally
recognized sign plan. It is essential in the success and recognition of a Blockbuster Video store that it be
allowed adequate signage. The incorporation of all elements of Blockbuster's sign package will aid in this
success and the blue backlit awning is an essential element.
Please find attached all of the necessary drawings for the submittal of our appeal. If you have any
questions or concerns, please do not hesitate to call me. Thank you in advance for your help.
]J;;~
Will Sherrod
enclosures
P.O. Box 6009. Charleston, SC 2~405
Charleston (803) 747-5901 · Toll Free (800) 213-3381 · Fax (803) 747-5907
FROM ~.G.DEVELOPMENT
7.30.1""1> 14;'11
r. ..
Boynton Lakes Plaza Partnership
2103 W. Buck Blvd, Suite 101
T..npa, FL 33'11
(813) 915-1133 FlU (*13) 915.0912
July 24, 1996
To: Oopartment of Buildu18 PCrmJu
Boynton Bead\, FL
Freas: Allen OoiM. l'reliocnt
A O. Development Group, Inc.
Partnet, Soynton lAke>> Plaza Plftt'lmhip
SubJ6Ot: Authorl%&tion to lppolll tor varianct ot'liiJ1&8o
Anol\Or AINl\U~8 and Sign Company i.llereb)' authorized 14) appeal for a ehange in requirements of '1pl_ge and
(4) l&ppWJ tlw ~villion "ttho Dirlt~tur "tPIW1ing ind Zunin~ LhIL RlJu'M. tho ~ol<< uf bJu~ follh. '~i fur
a BIOQkbullter Video Store that "-ill bt built at Boynton LU.os Plua. peN 08-43.4$-0'-1'.00.1010, Lantana,
FL.
DATED thi~ cia)' Of~ 1996. .
Sianed, aealed and 4tUvered
in til. prcaenc~ of
~ ~
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~oynton ~; Piau p~~.~.,
~ / ~
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By,C; ~- .~~~
.,.
STATE Of FLORIDA
COUNTY OF Hl1..LSBOROL'GH
(Notuy for Landlord)
PERSONALLY APPEARED before mo, the undersigned authority in and for~ jurisdiction .fot.uid,
th~ \Vith~l named pattncr6hic. 8~ton 1M11w PartJ.1crshiP
.. who &Ckll~'I.diid 1hat ~ltp GOlna
~ipd Il\d deJivoredthe forcaoing illltturnatt on tho day and ycat tl\,rtin mentioned, U .I partner of a.nd on
bc:balf or I;IO)'lrt6J1 Lakes Pla.tJ Partnenhtp
GIVEN UllOet my hand and o!1~ia1 seal, this th.-iQ day of -::1<.)(.. 'I . 1996
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